Platform Guide
Full Platform Comparison: Builder vs. WordPress vs. Custom Design
Side-by-side comparison table, real cost breakdown over 3 years, and a clear framework for deciding which option fits your career stage.
Practical guides, honest platform reviews, and expert advice — written for authors who want their website to actually work for their books and career.
Platform, email, social, Amazon, BookTok, and press — and the single asset that makes every channel work harder. A complete guide from first draft to long tail.
Description copy that converts, categories and backend keywords, A+ Content, review velocity, and when to run ads. Amazon is a search engine — optimize for it.
Most authors don't find out what they actually needed until they've already spent two years adjusting the wrong thing. The honest breakdown — with three signs you've outgrown a builder.
Squarespace is beautifully designed and genuinely easy to use — and not quite right for most established authors. Here's what it does well, where it falls short, and when custom is worth it.
Platform choice, domain naming, the pages you actually need, what to write on each, SEO basics, and a launch checklist. Everything you need to go from blank page to live site.
Most author websites make the same three mistakes. Here's what separates the ones that actually work — the shared qualities that earn readers, build lists, and hold up to scrutiny.
Genre shapes everything. Children's, thriller, romance, memoir, literary fiction, self-help — real examples and the design decisions behind each one.
Social media feels like enough — until it isn't. What a website does that no platform can, and why the authors who skip it eventually regret it.
Honest pricing breakdown across DIY, template-based, and custom design — what drives costs up and which option is actually worth it for your career stage.
Most author websites are missing at least three of these. Here's the complete list — and the three things authors add that actively work against them.
Reedsy, Charlotte Duckworth, Brilliant Author, Jin & Co., and Intrepid — honest comparison of what each service costs, what you get, and who it's actually right for.
The 6 elements every high-converting book page shares — across fiction, non-fiction, and children's books. What to include and what to skip.
Phase-by-phase launch infrastructure — 90 days out through post-launch. The stuff that determines whether your marketing actually lands.
Side-by-side comparison table, real cost breakdown over 3 years, and a clear framework for deciding which option fits your career stage.
Every article targets a specific question authors are searching for. No filler, no padding — just the answer you came for.
We build custom author websites from scratch. No templates, no subscriptions — just a site that's entirely yours.
Fully managed from domain to launch. Limited spots available.